As you may know, I’m stationed in the Netherlands. In the Netherlands, we have very strict rules about sponsored content, products that bloggers get to review, collaborations with companies, and affiliate links. This all falls under, what we call “reclame” or “advertisement”.
Most products on this blog, I buy myself. If it happens that a company offers me products to review or the post is a collaboration with a brand or company, I will always try to mention it clearly. I try to select content that I find interesting or noteworthy.
The reason for being open about it, is trust. It’s a win-win for the visitor, the company, and the blog owner (me). Everyone knows what they are up to. I try to be as open as possible about collaborations, but if you spot an error please let me know.
If you want to read more on this topic, please visit the website of Stichting Reclame Code (in dutch).